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Strategi Laut Biru bagaimana mewujudkan ruang pasaran tanpa perrebutan dan menjadikan persaingan tidak relevan

Kim, W.Chan

Strategi Laut Biru bagaimana mewujudkan ruang pasaran tanpa perrebutan dan menjadikan persaingan tidak relevan W.Chan Kim, Renee Mauborgne - Boston, MA Harvard Business School Press 2005 - xiv, 270p 24cm

Hadiah Mengandungi indeks

ISBN: 9789834396879

Subjects--Topical Terms:
Market segmentation
New products

Dewey Class. No.: 658.802 / KIM

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