Towards a new marketing approach and policy (Record no. 399)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00767nam a2200193#a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 221019s1984 xx 000 0 eng d |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | 0000000427 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | KPU |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 380.14567 |
| Item number | SEK |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Sekhar, B.C. |
| Relator term | author |
| 245 #0 - TITLE STATEMENT | |
| Title | Towards a new marketing approach and policy |
| Statement of responsibility, etc. | Tan Sri Dr B.C. Sekhar |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | [Kuala Lumpur] |
| Name of publisher, distributor, etc. | Malaysian Rubber Research and Development Board |
| Date of publication, distribution, etc. | 1984 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 8p. |
| Other physical details | ill. |
| Dimensions | 26cm |
| 500 ## - GENERAL NOTE | |
| General note | Paper was delivered a closing address at the International Rubber Marketing Conference 83 held in Kuala Lumpur, Malaysia from 10-13 October, 1983 |
| 650 10 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Rubber industry and trade |
| General subdivision | Congresses |
| 650 20 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Rubber |
| General subdivision | Marketing |
| -- | Congresses |
| 710 ## - ADDED ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | Lembaga Penyelidikan dan Kemajuan Getah Malaysia |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Open Shelf |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| MPIC Library | MPIC Library | Resource Center | 12/05/2000 | 380.14567 SEK | 0000003050 | 08/09/2022 | 08/09/2022 | Open Shelf |