TY  - BOOK
AU  - Fletcher, Richard
AU  - Brown, Linden
TI  - International marketing: an Asia-Pacific perspective
SN  - 0724801421
U1  - 658.84 FLE 
PY  - 1999///
CY  - Australia
PB  - Prentice Hall
KW  - Export marketing
KW  - Asia
KW  - Pacific area
N1  - Includes bibliographical references and index
ER  -