TY  - BOOK
AU  - David, Fred R.
AU  - Marion, Francis
TI  - Strategic management: concepts and cases : a competitive advantage approach
SN  - 9788120348851
U1  - 658.4012 DAV 
PY  - 2014///
CY  - Delhi
PB  - PHI Learning Private Limited
KW  - Strategic planning
KW  - Case studies
N1  - Includes index
ER  -