Blue ocean strategy (Record no. 4252)

MARC details
000 -LEADER
fixed length control field 00653nam a2200205#a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 221019s2015 xx 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781625274496
035 ## - SYSTEM CONTROL NUMBER
System control number 0000004380
040 ## - CATALOGING SOURCE
Original cataloging agency MPIC
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number KIM
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kim, W. Chan
Relator term author
245 #0 - TITLE STATEMENT
Title Blue ocean strategy
Remainder of title how to create uncontested market space and make the competition irrelevent
Statement of responsibility, etc. W. Chan Kim, Renee Mauborgne
250 ## - EDITION STATEMENT
Edition statement Expended edition
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston, Massachusetts
Name of publisher, distributor, etc. Harvard Business Review Press
Date of publication, distribution, etc. c2015
300 ## - PHYSICAL DESCRIPTION
Extent xxviii, 287 p
Dimensions 25 cm
650 10 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Market segmentation
650 20 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element New products
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Mauborgne, Renee
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Open Shelf
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        MPIC Library MPIC Library Resource Center 03/08/2015   658.8 KIM 0000008183 21/03/2024 08/09/2022 Open Shelf
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